digital technology 1

Recent global shocks have forced businesses to adopt flexible strategies to overcome the challenges.

Permanent Secretary Commerce Shaheen Ali says digital transformation is an essential tool for businesses to overcome some logistical challenges.

Digitization allows businesses to reach overseas markets, says Ali.

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“But it also brings a lot of positivity in terms of going beyond your national boundaries and tapping overseas customers as well. What the Fijian government is trying to do is to ensure that a proper framework is in place. Work, is a national strategy we can all get behind, and the development of the various building blocks that can drive the private sector and the public sector towards a digital economy.”

shaheen ali
[Permanent Secretary of Trade Shaheen Ali]

Ali says the ministry is prioritizing relevant laws to protect people from harm.

They also say that they will invest in the right infrastructure and regulations, which will be beneficial for business.

Ali says that these things will be addressed in the National Digital Strategy.



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