Mary Maker says there are 277 million internet users in India.

According to the annual Internet Trends Report, with 43 percent year-on-year growth, India is the only exception to the flat growth that the Internet has seen globally. Mary Maker of the investment firm Kleiner Perkins Caufield & Byers. The most authoritative report on the worldwide Internet, it says there are currently 3 billion global users, with growth slowing to about 9 percent.

According to the report, India now has 277 million internet users, surpassing the US and second only to China. Despite this, India accounts for only 22 percent of the market, offering a lot of room for growth, especially on mobile.

However, the report ranks India with countries like Indonesia where there are medium to high barriers to acquiring new customers due to incentives and infrastructure challenges.

Another key aspect of the report is that smartphone shipments are slowing globally, recording a 21 percent growth in users and just a 10 percent growth in shipments. That’s down from 31 percent for consumers and 28 percent for deliveries. Asia-Pacific has the largest number of users accounting for 52% of global users. It was only 34 percent in 2008, which shows how the dynamics have changed.

Also, at $158 per unit, the average price of a smartphone in India is the lowest, even though it is about 10 percent of per capita income.




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