Editor-DN
What you need to know.
- Google is using the Australian Open to put Pixel phones front and center, reaching a global audience as the official smartphone for 2025.
- The company has set up a real-life Pixel Studio at the Rod Laver Arena, where fans can dive into the Pixel 9 Pro’s features with expert help on action shots and AI editing tools.
- Google is also rolling out exciting Pixel deals starting January 12 with big discounts and better trade-ins for the Pixel 9 Pro and 9 Pro XL.
Google is using the Australian Open to highlight Pixel phones. As the official smartphone of the 2025 tournament, the company is highlighting its top Android phones for the global audience attending the event.
This Cooperation marks Pixel’s major move into professional tennis, adding to its lineup of elite sports partnerships (via 9to5Google). Already partnering with the NBA, NWSL, Frauen-Bundesliga, UEFA European Championship, and Premier League giants like Liverpool and Arsenal, Pixel is making waves in the sports world.
This partnership is more than just a logo deal — it’s Google’s step to show off the best Pixel features like Gemini, Circle to Search, Magic Eraser, and Magic Editor.
Additionally, Google has set up a physical Pixel Studio right in the heart of the Australian Open at Rod Laver Arena. This interactive hub lets fans get hands-on with Pixel 9 Pro’s advanced features. Expert “coaches” are on deck to help visitors explore and explore the Pixel’s powerful AI editing tools.
With the start on January 12 and the men’s singles final on January 26, the Australian Open gives Google the perfect opportunity to show off the Pixel 9 series.
As part of the event, Google is also offering some interesting Pixel deals starting January 12. The Google Store is offering big discounts and better trade-in deals on the Pixel 9 Pro and the larger Pixel 9 Pro XL. While we don’t know all the details yet, more information will drop in the coming weeks.
In conjunction with the Australian Open, Google is putting the Pixel in front of a larger global audience, highlighting its advanced camera and AI features to fans around the world.
The 2024 Australian Open set a record with over a million fans and 558 million views, so it’s no surprise that Google is jumping at the chance to make the Pixel the official smartphone for 2025.
