Catwalk season is only a month away and we’re already waiting to see what London’s design scene coughs up in terms of must-see trends.
He has also indicated. Hello! Fashion A look team that has been dominated by the fashionable so far. There is no doubt that 2024 has been particularly fruitful in terms of trends. Some options have an air of familiarity – soft, Butter color as well as Larger than life bends are even now Rounding out street style – while the return of the peplum feels more unexpected.
Grish brat Green has taken the fashion landscape by storm, penetrating all corners of the industry from high fashion to the high street. Not forgetting the evergreen presence of coquettecore, Cowboy boots And the distributor jorts. Will they ever connect? We will see.
Trickle-down systems of fashion suggest that trends work from the top down. This could not be more true when discussing current items. JW Anderson’s ‘I Told Ya’ t-shirt worn by Zendaya and Josh O’Connor in Luca Guadagnino’s smash hit Challengers established Slogan tees At the heart of British style. Alia’s is attached to the crystal. Ballet pumps Which sparked a collective desire to add embellished, sheer or buckled flats to our shoe archives. Anything and everything from Miu Miu (the Italian brand took the No. 1 spot in Lyst’s Index Report 2024). Europe’s fashion houses did not disappoint this season.
On the other side of the coin, what micro-trends are on the minds of fashion followers across the country? gave Pinterest Summer 2024 Trend Report A 770% increase in interest for ‘gingham shorts’, a whopping 950% increase in interest for the term ‘corporate chic’ and an even more astounding 6030% increase in interest for the term ‘Y3K outfits’.
From three-dimensional florals to Olympic-standard metallics, these are the key trends to add to your wardrobe in time for next year.
Hello! Fashion shares the fashion trends that are set to dominate this year:
Spring/Summer 2024 trends
Rose is coming
Designers are encouraging us to stop and smell the roses this season, championing bold blooms with a stunning dimensional aspect. Embrace romantic reds à la Balmain and Rolf Ekroth, or go moody by layering darker pastels. This trend has officially infiltrated the awards season with screen stars. Margot Robbie and Meghan Fahy both sported glamorous roses on the red carpet. Simone Rocha offered a ghostly twist on the spiky theme, decking models in oversized florals under layers of cream tulle. Chanel opted for something more on the nose, adding bold pink floral prints to her vibrant collection. Evergreen flowers are alive.
The high life
Waist lines are increasing. Super high Rise – Great news for those shunned by Gen Z’s hip bone-skimming cuts. A generous straight-fit cut with a sharp frontal placket might look chic, but Saint Laurent’s slightly utilitarian pair styled with a tight, semi-sheer top is seriously first-rate. The silhouette is perfect for playing with proportions. Look out for Louis Vuitton’s suspender SS24 display, or Loewe’s virile corduroy trousers that neatly fold into ‘grandpacore’. After all, the higher the waistline, the closer to the sky, right?
Olympic glory
The European design scene was too early to look ahead to the Paris Olympics 2024. The creative teams leaned towards metallics in their collections, including goddess-like gold at Ralph Lauren as well as shimmering silver and earthy bronze. Lamé made a welcome comeback, proving that the Eighties aesthetic reigns supreme when it comes to party-girl glamour. A helping hand from supermodels cemented the trend’s legitimacy. Claudia Schiffer and Gigi Hadid hit the Versace runway in stunning chain mail, while Christy Turlington was draped in liquid gold silk for Ralph Lauren. It takes everything to win, and we’re here to savor this glorious fashion triumph.
Mellow yellow
Moving on from AW23, soft, buttery hues are still all the rage for SS24. Of course, yellow isn’t the easiest color to conquer, but there’s something edgy and pearly about this particular tone that just feels fun and expensive. (Especially, if you’re keeping an eye on supermarket prices.) Jacquemus, Loewe and Proenza Schouler all pin butter yellow as their hero color, with sun shades in both masculine and feminine silhouettes for summer. added to Like butter doesn’t melt.
Peplum Power
If you live in the 2010s, the revival of the peplum may have a cool reception. And honestly? We hear you. But thankfully, hip’s modern tone – brimming with fluidity – is a world apart from the horrors of the previous decade. Look to Prabal Gurung, Alexander McQueen and Ola Johnson for help when trying to style a sculpted silhouette.
The chain mail reaction
A great party classic, chainmail is a real staple this season, and we’re totally into it. Paco Rabanne may have rebranded as simply ‘Rabanne’, but it hasn’t lost any of its signature flair. Versace and Retrofête took note, sending glittering designs in metallic hues down their stunning runways. Dua Lipa and Emily Ratajkowski were quick to catch on to the glitter trend, tapping into a disco-ready theme that’s perfect for summer. Walk like armor with broad shoulders or go back to the ’90s with a skinny slip.
On the fringe
Fringing gave a sense of movement on the runway, layered over tiny double-bellied waists at Prada and clinging to tailored coats at Gucci. The elegant, shiny quality of the metals gave off a certain playful, party feel. Bringing back the Roaring Twenties, these examples of flapper glamor allowed fashionistas to step into the world of Jay Gatsby. You can almost hear the jazz being played in the smoky speakeasy.
Bend
Equal parts saccharine and stylish, Bend Still going strong this season. All-over tops and dresses are popping up, but if you just want to dip your toe in, ballet flats, embellished with glittery ribbons or thin, lace-like embellishments are the way to go. Houses that give a platform to unapologetic femininity were the first to jump into the world of ribbons. Simone Rocha, Sandy Liang, Aknovas and other cute labels quenched luxury lovers’ thirst for the kitschy cute trend, which was further charged with its ubiquity on TikTok.
Cinching Corsetry
The emphasis is on the hourglass silhouette and for this season, designers are favoring a more structured approach. Steeped in history, keep an eye out for boning and criss-cross lace-up styles courtesy of Dolce & Gabbana (a house code for the divisive Italian brand), Christian Siriano and Dion Lee. Vivienne Westwood had previously flown the flag for corseted designs, creating collections that married sinful attitude and hyper-femininity. Our one-to-watch? Wiederhoeft, an American brand that loves a sexy corset and perfects the feminine piece.
90s Minimalism
Nineties minimalism is a top trend for those looking to stay away from the hustle and bustle this summer. The formula is simple, a crisp shirt, a long-line pencil skirt and a pair of barely-there black flats and hey presto, your dream helmet Lang-esque look awaits. Turning to monochromatics for their SS24 offerings, brands including Prada, Theory and Tibi tickled the fancy of minimalists in every corner of Europe. Vintage tailoring, sleek black dresses, office chic midi skirts and starched blouses took the sartorial stand.