Google Roll out A new look for the Trending Now section on Google Trends. This new look fits the most trending questions on the page and presents it all in a nice list view interface.

what you see This new Trending Now page shows you when the phrase started trending, search volume, trend breakdowns and a chart. It also has good filtering options at the top, to filter by country, time frame, trending status, and relevance. You can also export to CSV, your clipboard and RSS feed.

What does it look like? Here’s a screenshot of how it looks now:

Why do we care? Many SEOs, content managers and reporters use Google Trends for keyword ideas and content ideas. This new interface can make it easier for you to research content ideas and topics for your site.

Personally, I never use Google Trends to decide what to write or not to write. Instead, I write what I think my readers want to hear. Of course, I cover the best of Google search topics, so maybe I’m not a good example here.